Intellectual Property Licensing & Franchising: Creating it, Protecting it and Making money from it

by Samuel Seow

Intellectual property (“IP”) refers to a number of distinct types of creations of the mind over which property rights are recognised. The Course will focus on the laws relating to copyrights; trade marks and service marks; patents; registered design rights; and trade secrets and with the legal issues relating to and arising from the creation, development, transfer and exploitation of IP works through licensing and franchising.

Why You Should Attend This Course

Attendees will be introduced to IP laws in Singapore and worldwide, and how the different IP rights are created; protected; and exploited, especially through the systems of licensing and franchising. The different IP rights will be explained and their differences clarified. Some IP rights only arise when legal formalities are completed. The Course will also cover the legal requirements for securing protection and, will also discuss remedies available to IP owners when cases of infringement arise. The Course will, finally, touch on the fundamentals of licensing and franchising.

  • The Jurisprudence: Why IP Rights?
  • What does each IP right cover and how do we obtain protection?
    • Copyright 
    • Trade Marks & Passing Off
    • Patents
    • Registered Designs
    • Confidential Information
  • Enforcement of IP Rights
  • Licensing and Franchising
  • Individuals who wish to better understand IP laws, and how they may protect and exploit their own IP.
  • Entrepreneurs who wish to start their own business and who are interested in obtaining a license or buying a franchise.
  • Employers who wish to upgrade their employees’ knowledge of IP and who are willing to invest in training their employees for career development and skills upgrading.

Samuel’s legal expertise is in the field of intellectual property law; media law; and general commercial and corporate law, and he has extensive experience in dealing with a wide range of transactions, with a special focus on the application of these laws to the entertainment, arts and media industries.

The Asia-Pacific Legal 500 has ranked Samuel as a “significant individual” in the fields of Intellectual Property law and Media law. Asian Legal Business has described him as a “mover and shaker’; and he has also been dubbed the “celebrity lawyer” of Singapore. He has also been named one of the Top 100 lawyers in Singapore.

Samuel is an acclaimed speaker on topics relating to all aspects of law and entrepreneurship and has been invited to speak at many events throughout the world, including the first Tedx event ever held in Singapore; and XMediaLabs events across Australia, where he was invited to lecture upon the stage of the Sydney Opera House and the State Theatre Centre of Western Australia.

In 2010, Samuel received the Spirit of Enterprise Award which is given out annually to a select few to recognise the entrepreneurial spirit in Singapore.


27 – 28 Oct 2021

Course Fee


The class offers in-class or virtual learning
  • Time: 9am – 5pm
  • MIS Member enjoy 10% Discount
  • Register for 8 or more participants to enjoy 10% Group Discount